For Panerai, water is the natural element. The wearer of a Panerai watch always seeks strong and extreme experiences. Being part of the Luna Rossa challenge means being part of the history of one of the world’s most spectacular and exciting competitions, where technological research is extreme and takes on the elements of nature. The same ecosystem in which the Panerai Laboratory of Ideas lives and breathes. For Max Sirena and the entire Luna Rossa Sailing team, Panerai has created a collection of exceptional, avant-garde watches, directly inspired by the technologies and materials used in the America’s Cup. The first is the SUBMERSIBLE LUNA ROSSA, a professional diving watch that is waterproof up to 300 metres (30 bar) with a carbon fibre case, like the hull of the Luna Rossa AC75. “Technical innovation, Italian excellence, love of the sea and boldness. The partnership between Panerai and Luna Rossa - declared Jean-Marc Pontroué, CEO of Panerai – embodies all the values with which our brand is so strongly linked”.

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